Mercedes-Benz Canada recently launched their microsite in support of the Canadian Introduction of their all new GLK, a mid size premium SUV.
The microsite was inspired by the innovative design of the bold new GLK. The site offers a lot of technical and product insights, features that essential for prospective buyers. Once you enter the site, an introduction will ask you “Where Do You See Yourself?” by clicking this unique personality profiler will help visitors to create an image of their own GLK experience and at the end you can download your GLK personality image as your desktop wallpaper. The site also features an interactive gallery full of all new GLK high-quality images and videos.
The key objective of the site was perfectly executed, the interactive capability really send the messages straight to prospective buyers, creating an emotional connection to GLK. With the boxy and edgy style of GLK make the black theme concept reflect its target demography.
The site also offer a social share buttons, like facebook, digg, delicious and a link that you can use to share the site to your circle of friends. A free sign up for e-updates also included.
If you think you are ready for a test drive, a “book a test drive” link is also available and if the price is your concern why not check “build and price” link and start your GLK experience and see yourself driving your own Mercedes GLK Here.